Ready-to-use demo scripts for different buyer personas and verticals. Adapt these for your style — the structure is what matters.
"Thanks for making time. Before I show you anything, I want to make sure this is actually relevant to what you're dealing with. Can I ask — when a new lead comes in for you today, what happens next? Walk me through your process."
[Let them describe their current state. Take notes. Use their words in your demo.]
Opening: "So based on what you said — you're doing most of this manually and it's taking time away from closing. Let me show you what the AI is doing for teams in exactly that situation."
Show: LeadGen AI → source 20 accounts matching their ICP live → show ICP scores → show how they enter the sequence automatically → show a sample email from the sequence with personalization → show the Appointment Setter booking a meeting after a positive reply.
Close question: "If this was working for you right now — what would be different in 90 days?"
Opening: "Before I click anything — what does your team's week look like? What percentage of rep time is actually selling vs. prospecting and following up?"
Show: FollowUp AI sequence → show multi-channel (email + LinkedIn + call) → show reply classification → show the pipeline view of contacts and their status → show team-level reporting by rep.
Close question: "If I could show you that your reps were spending 3× more time in actual selling conversations — is that the number that matters to you this quarter?"
Opening: "You're managing outbound for multiple clients. The question is: how do you scale that without adding headcount?"
Show: Partner dashboard → switch between client accounts → show white-label brand configuration → show sub-account creation → show revenue share tracker.
Close question: "If you could turn your first 3 clients into a recurring $3K–$5K/month revenue stream from this, would that change what you're selling?"